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Promotional products are one of the most effective ways of promoting your brand to a large audience. Promotional products can come in the form of bags, water bottles, or pens. However, the most sought-after promotional product is reusable shopping bags. These shopping bags are made out of recyclable material or cloth such as cotton and jute.
Promotional bags are a popular choice because of its functionality and its time frame of functionality. These bags can be used for many purposes such as shopping or travel. Furthermore, these bags can be washed and reused making it usable for a longer time span.
Custom Earth Promos is an eco-friendly company that makes custom bags. They make customized bulk reusable shopping bags, water bottles and other promotional products. Since its establishment in 2009, they have aimed to replace single-use plastic with reusable bags, which can also be customized for marketing purposes.
Ways to use promotional bags to boost sales
Passive advertising: This kind of marketing is not aggressive, as you are not contacting them in any way. Your bag’s design and logo will attract the attention of potential customers.
Provide important information: The bag can contain your company’s details such as logo, name, slogan, address and contact details. This is helpful for potential customers to learn more about your company.
Promote it at a show: At a trade show or any conference, you can promote this product by placing it at the reception. Just the bag being there will make potential customers remember your brand name.
Reward clients: Rewarding your clients with these promotional bags kills two birds with one stone. The clients will be happy in getting a gift and at the same time, your brand will be promoted.
Fill up your bag: You can fill these customized bags with coupons, brochures, and even more promotional products. They can be given to customers through social media contests and giveaways.
Donate it: These functional bags are useful for everyone. You can donate them to your local charity and build a positive brand image for yourself too.
Give it a job: New employees can be given these bags as a part of their welcome package. It will be like a uniform and catch the eye of passers walking by.
Mail it: You can mail these bags through a direct mail campaign. The people will not be annoyed with it as these bags provide functionality. The more they use it, the more your brand will be promoted.
Feed it: They can be used as lunch bags for your company’s employees. You can fill it with brochures, along with some small snacks during seminars and meetings.
Conclusion
The above-mentioned points show how the use of promotional bags can help in promoting your brand to a larger audience and also for a long period of time. Furthermore, your company would be contributing to the environment as these are biodegradable and eco-friendly. This automatically portrays a positive image of your company and makes customers want to be associated with it.
